Mother’s Day 2027: Date, History, Traditions & Events

In 2027, Mother’s Day falls on Sunday, May 9, 2027. The 2026 date (Sunday, May 10, 2026).

Mother’s Day is observed on the second Sunday of May in the United States, Canada, Australia, and most European countries.

Mother’s Day dates vary internationally. The United Kingdom and Ireland observe Mothering Sunday on the fourth Sunday of Lent — in 2027, this falls on March 14, 2027.

When Is Mother’s Day 2027?

Mother’s Day in the United States falls on the second Sunday of May. In 2027, Mother’s Day is on Sunday, May 9, 2027. The 2026 date — Sunday, May 10, 2026.

Why Mother’s Day Falls on a Different Date Each Year

Mother’s Day changes date annually because it is anchored to the second Sunday of May, not a fixed calendar date.

This means it can fall on any date between May 8 and May 14 in any given year.

Historical Mother’s Day dates in the United States:

When Is Mother’s Day — By Country (2027)

Mother’s Day is observed on different dates in different countries.

History of Mother’s Day

The modern Mother’s Day in the United States was founded by Anna Jarvis of Grafton, West Virginia, who campaigned for an official national day to honor mothers following the death of her own mother, Ann Reeves Jarvis, on May 9, 1905.

Anna Jarvis organized the first official Mother’s Day service on May 10, 1908, at Andrews Methodist Episcopal Church in Grafton, West Virginia — the same church where her mother had taught Sunday school.

The church is now designated the International Mother’s Day Shrine and is listed on the National Register of Historic Places.

Jarvis lobbied Congress and state governments for years. President Woodrow Wilson signed a proclamation on May 9, 1914, establishing the second Sunday in May as Mother’s Day — a national day of public expression of love and reverence for mothers.

Anna Jarvis later became bitterly opposed to the commercialization of the holiday, spending her later years and inheritance attempting to have it removed from the calendar. She died in 1948 in a sanitarium in West Chester, Pennsylvania, reportedly destitute.

Mother’s Day Spending Statistics

Mother’s Day is the third-largest retail holiday in the United States, behind Christmas and Valentine’s Day, according to the National Retail Federation (NRF).

Source: NRF Mother’s Day Spending Survey 2024

84% of U.S. adults planned to celebrate Mother’s Day in 2024, according to the NRF survey. Adult children account for the largest share of spending; spouses and partners account for the second-largest share.

Mother’s Day Gifts — Most Purchased by Category

The following gift categories are the most purchased for Mother’s Day, with specific product examples.

Flowers: The Society of American Florists reports that Mother’s Day is the single largest flower-purchasing occasion in the United States, surpassing Valentine’s Day in total volume. Mixed bouquets, roses, and potted orchids are the most purchased. Teleflora, FTD, and 1-800-Flowers are the three largest floral delivery services by U.S. market share.

Personalized gifts: Custom photo books (Artifact Uprising, Shutterfly), personalized jewelry (Etsy, Kay Jewelers), and monogrammed items consistently rank among the highest-gifted personalized items. Search volume for “mothers day gifts” spikes to over 9,000 impressions in the week before Mother’s Day, confirming last-minute gifting behavior.

Experience gifts: Spa packages, afternoon tea reservations, cooking classes, and restaurant dining generate increasing spend each year. OpenTable data shows Mother’s Day is among the top 3 busiest restaurant days in the United States annually.

Mother’s Day 2026 Events

Mother’s Day 2026 (Sunday, May 10) is packed with major entertainment, sports, and community events across the globe.

From high-profile concert tours to unique local festivals, here are the top events scheduled for the day.

Major Concert Tours & Music Events

Sports & Racing Events

Festivals & Community Events

Special Mother’s Day Brunches & Experiences

Whether you are looking for a high-energy stadium concert or a relaxed garden brunch, Mother’s Day 2026 offers a wide range of activities to celebrate.

Many of these events, especially the major concerts like BTS and Bruno Mars, are expected to sell out well in advance.

Mothering Sunday vs. Mother’s Day — Key Differences

Mothering Sunday (United Kingdom and Ireland) and Mother’s Day (United States and most other countries) are historically distinct observances that now overlap in popular observance.

Mothering Sunday is anchored to the Lenten calendar — specifically the fourth Sunday of Lent — which means it moves each year based on the date of Easter.